A Sales Consultant Agreement is a legally binding document that lays out the work description, timeline, and compensation for a third-party sales professional brought in to improve a company’s profits.
The contract defines the professional relationship between the sales expert and the company as an independent contractor arrangement instead of an employer-employee relationship. This comes with different legal rights and requirements for each party, including shifting the responsibility for managing and paying taxes onto the worker.
The consultant will likely require guaranteed retainer hours for which the company must give them enough work. They are usually paid an hourly rate but can be paid a fixed fee for a single project. The details of retainer hours, rates, and payment should all be included in the agreement.
- Clear requirements and expectations set for the salesperson’s work
- Financial aspects like payment amounts, times, processes, and expenses are formally spelled out
- The company’s responsibilities are defined, like paying for a required amount of retainer hours and communicating throughout the contracted period
- Performance metrics and the process for evaluating work set upfront to avoid misunderstanding of goals
What Is a Sales Consultant?
A sales consultant advises companies on their programs and processes to help them improve profits. Many first observe salespeople’s techniques and strategies in day-to-day communications with customers.
Then, they use their findings to discover areas that need improvement. Finally, they suggest and implement better strategies to help maximize workers’ sales potential and the company’s profits.
Sales consultants can be experts in a variety of different niches, including:
- Business-to-consumer (B2C) or business-to-business (B2B) sales
- Direct sales
- Business and financial planning
- Selling materials to manufacturers
They may also bring extensive experience in specific industries, such as:
- Food and beverage
- And more
The services provided by sales consultants may include:
- Learning your service and product lines and the sales terms
- Reviewing all sales and marketing materials
- Evaluating business metrics and setting new goals for the sales department
- Working with the sales and marketing leaders to analyze progress and prepare and implement new strategies
- Studying and presenting relevant business and market trends
- Evaluating competitors and how the business stacks up against them
- Finding new leads and untapped potential audiences to target
- Continuously coaching and motivating the sales team
- Reporting progress and significant program changes to leadership
Salary & Hourly Rate
According to data from Payscale, in 2023, the average sales consultant salary is $60,130. This ranges depending on location, experience, accolades, scope of work, and program success. The total annual pay includes:
- Base salary
- Profit sharing
Below, you can download a sales consultant agreement in PDF or Word format: